What it is: A sticky-as-e.l.f. primer that grips makeup for long-lasting wear while helping minimize the look of excess shine for a smooth, matte finish.

Why you'll love it:

• Our fan-fave Power Grip Primer, now with a matte finish!
• Sticky gel primer formula grips makeup for long-lasting wear
• Gives your complexion a smooth, matte finish
• Infused with lemon myrtle blend
• Mattifying primer helps reduce the look of excess oil and shine

Key Ingredients:

• Lemon myrtle blend

Great for: Oily, Normal, Dry, and Combination Skin Types

Get all the iconic makeup stick of our OG Power Grip Primer, now with a matte finish! This mattifying face primer is infused with lemon myrtle blend to help reduce the look of excess oil and shine for a smooth, balanced, matte complexion. The sticky-as-e.l.f. formula locks makeup in place for a long-lasting matte look.

e.l.f. clean means we go above and beyond EU Cosmetic Regulation and FDA requirements by voluntarily removing more than the required 2,500+ ingredients.

e.l.f. is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities.  Look for the Fair Trade Certified™ seal on your e.l.f. product!

Proudly vegan, e.l.f. stands with every eye, lip, face, paw and fin.